IMPORTANCE OF STRATEGIC OBJECTIVES FOR COMPANIES IN BOSNIA AND HERZEGOVINA

Authors

  • Dinko Primorac VPŠ Libertas, Zagreb, Hrvatska Author

DOI:

https://doi.org/10.7251/ZREFIS1307113P

Keywords:

entrepreneurship, management, strategic objectives, business performance

Abstract

In Bosnia and Herzegovina, as well as in many transition countries, many companies were unprepared for the negative effects that occurred after global economy crises in 2008. In the current harsh economic conditions, entrepreneurs are forced to reconsider their ways of doing business, and to determine its strategic objectives and their importance for survival of businesses. The aim of this paper is to analyze empirical research and to determine which strategic objectives entrepreneurs consider most important for the success of the business. The research was conducted using a questionnaire on a sample of companies from Bosnia and Herzegovina.

References

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Published

2013-06-15

Issue

Section

Preliminary Communication

How to Cite

IMPORTANCE OF STRATEGIC OBJECTIVES FOR COMPANIES IN BOSNIA AND HERZEGOVINA. (2013). Zbornik Radova Ekonomskog Fakulteta U Istočnom Sarajevu, 7, 113-121. https://doi.org/10.7251/ZREFIS1307113P